Danny Lopez

Non Executive Director and Advisor

Danny is a former banker, marketer, diplomat and scale-up exec who is currently the Founding Director of advisory firm Rhetorica. Danny is also a Non-Executive Director at Innovate Finance, the membership association that represents the UK’s global fintech community, and a special advisor to New York-based venture capital firm, FinTech Collective. For two years between 2016 -18 Danny was the COO of Blippar, a UK-based technology company that specialises in augmented reality (AR) and artificial intelligence (AI). Previously, Danny was the British Consul General to New York and Director General for Trade & Investment in the USA and Canada, a position he held between 2011-16. When he was appointed at the age of 37, Danny became the youngest person to serve in this position in the Consulate’s 230-year history.