Auden Group Limited


Financial Inclusion, Consumer Lending


Auden is a for profit Social Enterprise intent on changing the face of consumer finance in the United Kingdom.  Our business is all about giving people freedom of choice.   An FCA approved company (FRN 674148), we offer  affordable credit to those underserved and overcharged. Our first product is a short term loan and we intend to develop  new products and services which will deliver better  outcomes for everyone.

As we grow Auden we are going to use economies of scale to offer better prices, products and services to everyone. We are committed to re-investing 50% of our profits to achieve our Social Purpose.  Auden’s innovative capital strategy and secure, scalable  proprietary technology platform mean that we can quickly  build high growth products in new verticals. By doing this, we are going to transform the market in favour of our  customers.

We believe that companies of the future will make profit by  doing the right thing – for customers, for families and for society. Auden is built like this from the ground up.

Team Members

Victoria Gosling OBE

Head of Social Impact

Richard Bartlett

Chief Financial Officer

Ged O’Neill

Chief Executive Officer

Upcoming Events

Women in FinTech Power Hour with Emilie Bellet, Vestpod
We are delighted to announce that our December Power Hour session will be hosted in conjunction with Lloyds Banking Group on...
Innovate Finance Member Christmas Party
Its the most wonderful time for a beer So come join your FinTech family for an evening of Christmas festivities,...
National Pitch Day
Location: Central London Location
Our partners in the FinTech National Network, which includes Innovate Finance, are looking forward to our inaugural National Pitch Day...