Enterprise Software, Financial Education and Inclusion, Payments

Pennies is a fintech charity, launched in November 2010. It is the digital upgrade of the traditional charity box, designed to fit with our increasingly cashless lifestyles. Anyone can ‘feel good’ give with participating Pennies retailers – by donating a few pence to charity when paying by card or mobile wallet. It unlocks customer donations for the UK charity sector by working with the fintech, payments and retail industries. Pennies has supported an incredible 65 million+ small change digital donations to date through its digital charity box, raising £16 million in extra income for more than 300 charities, and growing. Pennies is live across a breadth of 50+ retail, hospitality and service sector leaders, including Domino’s, Boots Opticians, Dixons Carphone, Hobbycraft, Topps Tiles, Virgin Holidays, Zizzi restaurants, The Entertainer toy shop, and Rontec and MRH roadside retail outlets. It is now also registered in the Republic of Ireland

Team Members

Alison Hutchinson CBE

CEO, Pennies

Ann Tomsett

Commercial Director, Pennies


UK FinTech Pennies Exceeds 70 Million Consumer Digital Donations With Technology Growth


Digital spare change funds life-saving air ambulance treatment


Pennies is the Official Charity Partner of RetailEXPO 2019


Upcoming Events

Shining a Spotlight on Digital Assets: DLT and the Future of Financial Services
Location: DLA Piper, 160 Aldersgate St, Barbican, London EC1A 4HT, UK
Innovate Finance is delighted to invite you to our ‘Spotlight on Digital Assets: DLT and the Future of Financial Services’ event,...
Global VC Landscape Report Launch event
Location: Rise London, 41 Luke Street, Shoreditch, London, EC2A 4DP
Join Innovate Finance for an evening panel discussion at Barclays Rise on FinTech trends and investment highlights from the past...
Workshop: When is the Right Time to Invest in PR and Comms?
Location: Innovate Finance, 2 Finsbury Avenue, London EC2M 2PP
When is the right time to invest in PR and comms?  Quality communications can have a direct impact on your...