PrimaryBid Limited


Capital Markets, Investors/VC/PE, Peer-to-Peer Lending, Personal Financial Management

PrimaryBid is an online crowdfunding platform focussed on listed companies, servicing both retail and institutional investors. The primary goals for the platform are to: (1) reduce management time spent raising capital (2) provide competitive pricing terms for Issuers and (3) democratise investor access – thereby increasing total investment into UK listed companies.

As Issuers are publicly traded, due care must be given to ensure compliance with all the regulatory requirements. The platform runs two investment methods: Issuer-led and investor-led. Both processes are FSMA compliant. The Issuer-led process is a modernisation of existing fundraising processes such as accelerated book builds and open offers. These are pre-announced and typically conducted at a fixed price.

The platform aggregates this demand on behalf of the Issuer. The investor-led process proactively collects bids from investors for new capital. This is done via a ‘blind book building’ process where investors set the prices at which they are prepared to buy new equity directly from the Issuer. The platform allows investors to place bids at levels they choose. The Issuer can accept these bids at its discretion and issue new equity directly to the investors. Once an investment is completed PrimaryBid transacts with the Issuer and onward settles electronically into the investor’s broker account.

Team Members

Anand Sambasivan

Co-Founder & CEO, PrimaryBid

Kieran D’Silva

Co-Founder and CFO, PrimaryBid

Upcoming Events

AI in Financial Services: Report Launch & Drinks Reception
Location: Pinsent Masons, 30 Earl Street London EC2A 4ES
Pinsent Masons and Innovate Finance would be delighted to invite you to the launch of our joint industry report, AI...
Shining a Spotlight on: Financial Inclusion
Location: London City Location
Innovate Finance is delighted to invite you to our ‘Shining a Spotlight on: Financial Inclusion’ event on 16th July. This...
Women in FinTech Power Hour with HMT
Location: Central London Location
As part of the Innovate Finance’s Women in FinTech initiative, we are delighted to announce that our next Power Hour session...