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Blackhawk Network chooses B4B Payments in exclusive European open-loop card partnership

By B4B Payments

London, 22/04/21 – Blackhawk Network, a global industry leader in payments, rewards and incentives announces a partnership with payment processing and e-money issuing solutions provider, B4B Payments. As a result of the partnership, Blackhawk Network will extend its coverage of mastercard® badged open loop prepaid solutions across Europe for clients to use in their reward or disbursement programmes. 

The partnership enables Blackhawk Network to offer multinational clients a ‘one-stop-shop’ for all their rewards and incentives, including gift cards, eCodes, and prepaid cards. This streamlines the often-complicated processes seen when operating with multiple products in multiple regions, by giving clients a single relationship and point of contact, which ensures simplicity and efficiency for all. 

B4B Payments CEO Paul Swinton said: “We are delighted to extend our relationship with Blackhawk Network and give their impressive client list the ability to take advantage of our co-branded open-loop cards throughout Europe alongside their other offerings. We are looking forward to our joint markets growing exponentially as covid-shocked businesses get back to promoting themselves using our wide array of incentive payment tools.” 

Stacey Richards, Prepaid Product Director at Blackhawk Network said: “B4B Payments are a like-minded organisation who, similar to Blackhawk Network, believe in offering innovative payment solutions. We are pleased to announce this partnership and embed their solution as part of our wider prepaid card portfolio. We are the market leader when it comes to rewards and incentives and are excited to make our footprint in the payments space even bigger.”  

About Blackhawk Network  

Blackhawk Network delivers branded payment programmes to meet our partners’ business objectives. We collaborate with our partners to innovate, translating market trends in branded payments to increase reach, loyalty and revenue. With a presence in over 26 countries, we reliably execute branded payment programmes in over 100 countries worldwide. Join us as we shape the future of global branded payments. 

Blackhawk is headquartered in Pleasanton, California. For more information, please visit www.blackhawknetwork.co.uk  

 About B4B Payments 

As a leader in fintech and prepaid payments for over 15 years, B4B Payments continues to 

offer flexible and time-saving solutions that streamline and eliminate antiquated finance and accounting processes. B4B Payments has recently introduced a partnership programme to serve as a springboard for increasing the level of cashless organisations worldwide. Offering a range of solutions for partnership targeting businesses that are ready to take control of their expenses, manage payroll, payouts, and incentives. Whether you’re looking to differentiate yourself in the market by adding additional services or to add additional revenue streams, B4B has a mutually beneficial programme for your business.  

B4B Payments has offices in London, Vilnius and Boston. For more information, please visit www.b4bpayments.com  

Cards are issued by B4B Payments pursuant to license by mastercard International Inc. mastercard is a registered trademark, and the circles design is a trademark of mastercard International Incorporated.

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